WITH DESIGNERS:
ELINA LAITINEN (HELSINSKI)
GARBAGE CORE (MILAN)
JRAT (SEATTLE)
CELINE LOLA RUAULT (PARIS)
SALON DE NORMANDY CAPSULE (PARIS)
SOLAR WALKMAN (PARIS)
TISSUE EVOLUTION CLUB (PARIS)
In addition to the group exhibition in Room 519, The Community presents an exhibition of unique pieces by some of the most exciting emerging designers working in the realms of up-cycling, repurposing, and recy cling on the Ground Floor of the
Normandy Hôtel.
Since 2016, The Community has had a rich resume of working with artists and designers whose practice includes an upcycling ideology and to continue their support, the experimental and contemporary showcase, entitled Booth3000, will also be
available to purchase on-demand.
BOOTH:3000 PARTICIPANTS:
ELINA LAITINEN (HELSINKI)
BY ELINA LAITINEN
Finnish artist and fashion designer Elina Laitinen works at the junction of art and design. Laitinen’s work often contemplates the value of materials and clothing. Her belief is that artistic research and creative practices should lead us towards
more ethical systems. Laitinen has a master’s degree in Fashion and Collection Design from Aalto University School of Arts, Design and Architecture.
WWW.INSTAGRAM.COM/ELINA_LAI
GARBAGE CORE (MILAN)
BY GIUDITTA TANZI
Garbage Core is a Milan based project by Giuditta Tanzi. Tanzi creates hand made and one-of-a-kind gar ments and accessories from upcycled fabrics and found pieces from street markets, second hand shops, and from the closets of her friends and
family members.
Giuditta’s practice is based on constant experimentation through fabrics and the concepts of wearable art and sustainability that makes the project very expressive, artisanal, and sensitive. Garbage Core gives a second life to old clothes and
keeps their souls intact, that’s why some pieces present spots and holes, as evidence of their precedent life.
WWW.INSTAGRAM.COM/GARBAGECORE_
JRAT (SEATTLE)
BY JANELLE ABBOTT
JRAT presents items from her latest collection “Ugly House on the Prairie.”
Janelle Abbott (JRAT) grew up in and amongst the bolts of fabric at her parents clothing manufacturing company in 1990s Seattle. Early exposure to the industry led her to Parsons School of Design, graduating in 2012 with a BFA in Sustainable
Fashion. Her professor, Timo Rissanen, then employed Janelle to sew white t-shirts in Helsinki’s Amos Anderson Museum as the subject of “15%” (the amount of material wasted in traditional clothing production), an installation conceived with Salla
Salin—the performance was reprised at NYC’s Kellen Gallery with Janelle once again playing seamstress/slave. Janelle has always been anti-slav ery/human trafficking, anti-fast fashion, and fiercely committed to sustainable design methodologies
such as zero waste pattern drafting, upcycling, and beyond. The materials she utilizes and her commitment to self-accountability exemplifies this. Today, Janelle creates clothing, tapestry, sculpture, wearable furniture and rugs, and more:
exclusively from reclaimed materials.
She offers Wardrobe Therapy as a service for private clients looking to transform old beloved garments into new, wearable pieces. Teen Vogue named Janelle and her collaborative venture, FEMAIL, one of 2019’s Emerging Designers. FEMAIL has been
featured in Interview Magazine, Nylon, and in a solo exhibition at the Bellevue Arts Museum (2018).
WWW.INSTAGRAM.COM/JANELLERABBOTT
NATURAL FEELINGS
BY CELINE LOLA RUAULT
Taken from a series entitled “Natural Feelings,” Celine Lola Ruault’s garments exhibited at the Salon de Normandy were made during confinement in France. Orientated on accessible pieces, with a special care on color, detail, and waste, Ruault
adapts her intentions and current state of mind on each piece. This year was about feeling easy and comfortable, in garments that fit into her daily-life. Adapting emotions and rhythm to design will be an ongoing application of thought to her
practice.
WWW.INSTAGRAM.COM/CELINELOLARUAULT
SOLAR WALKMAN (PARIS)
BY AAPO NIKKANEN
The fashion industry is often seen as the shallow embodiment of the biggest problem of the century: it pro duces 10% of the world’s greenhouse gas emissions, which is more than all flight and marine transporta tion combined, it’s also responsible
for 17-20% of all industrial water pollution. Only 15% of all textiles are being recycled, meaning that an astonishing 85% ends up in landfills or are burned. This doesn’t only apply to used clothes, in 2018 H&M reported that they had amassed a
mind-boggling $4.3 billion in unsold stock. Solar Walkman started in Spring 2020 as Aapo Nikkanen’s research project dealing with ecological prob lems in the fashion industry.
The clothing produced through Solar Walkman are not mere garments, nor are they art, but ambiguous objects somewhere in between art, design, and recycling that can be understood in myriad ways. They are about finding joy in the process of making
something that directly proposes an alternative to contempo rary consumer fashion, both practically and ideologically. Nikkanen concludes “I feel that one way towards sustainability is authenticity; small productions, including the visibility of
a real person; not some celebrity ‘designer’, not solely created to feed the market and not some fake dream sold via social media. What everyone needs is fewer garments with more meaning. I hope mine could replace something less meaning ful in
someone’s wardrobe and be sneaky little agents for value recalibration while doing it.”
WWW.INSTAGRAM.COM/SOLAR_WALKMAN
TISSUE EVOLUTION CLUB (PARIS)
BY AAPO NIKKANEN, ALEXANDER KELVY, AND ZOÉ RENIÉ HARRIS
Jung Thug is a series of garments based on the teachings and ideas of the 20th century psychologist C. G. Jung. The piece could be seen as an act of popularizing knowledge in a (very personal) space that’s general ly reserved for advertisements,
brand logos and fashion consumerism, or, as re-contextualising fashion to the domain of arts, thus introducing it to new meaningful concepts and contents.
The work is made by T.E.C. (Tissue Evolution Club), an embroidery club founded by Alexander Kelvy, Zoé Renié Harris and Aapo Nikkanen in Paris in 2019. T.E.C. was founded as an open-for-all embroidery club in which we repurpose old clothing and
use it to make pieces which exist somewhere in between art, fashion, handcraft and repaired second hand clothing. Jung Thug is a result of our mutual interest towards C. G. Jung and the desire to create a body of work as a collective that would
incorporate our common values and interests.
WWW.INSTAGRAM.COM/TISSUE_EVOLUTION_CLUB
SALON DE NORMANDY CAPSULE (PARIS)
BY DANIEL SANSAVINI X LÉA DOMINGUES X CAMILLE ROMANI PROVIDED BY CARHARTT WIP
The Community is delighted to team up with Carhartt WIP, the multi-faceted legendary workwear label, to create a collaborative capsule collection for BOOTH3000 at the Salon de Normandy. Sharing similar values of multidisciplinary and inclusivity
with The Community and the Salon de Normandy, Carhartt WIP will be supporting the second edition by collaborating on an exclusive capsule collection for the 2020 Salon.
The resulting collaboration sees 100 long-sleeve t-shirts from the Carhartt WIP warehouse repurposed and altered into one of a kind pieces by Italian art director and graphic designer Daniel Sansavini, fashion designer Léa Domingues, and
embroidery-artist Camille Romani.
Dyed in a purple hue, the capsule uses a print based on the new Salon de Normandy by The Community identity made by Daniel Sansavini, the mastermind behind Lorenzo Senni’s (WARP Records) visuals. Accom panied by hand-made details, each piece will
be unique and true to The Community’s founding values, all pieces are produced with a circular economy approach.
25 pieces will be gifted to staff and exhibitors, while the remaining 75 pieces will be a part of The Commu nity’s experimental space at the Salon entitled BOOTH3000, where pieces by emerging designers working in the realms of up-cycling,
repurposing, and recycling will be exhibited and available to purchase.
About Daniel Sansavini:
Daniel Sansavini works extensively with the underground scene, including Warp Records, Terraforma festi val, and Club Adriatico. He has been working closely for many years with the Italian artist-musician Lorenzo
Senni, art directing his projects and creating a very distinguished visual identity for the artist. Daniel’s previous work for fashion brands include collaborations such as United Standard and Supreme.
About Carhartt Wip:
Carhartt Work In Progress (Carhartt WIP) forms a division of the American brand Carhartt, one of the first companies to pioneer workwear in the USA. Founded in Europe in 1989, 100 years after Hamilton Carhartt
established his business in Detroit, Carhartt WIP has been carefully adapting and modifying Carhartt’s core product characteristics for a different audience of consumers who value refined design and quality while still remaining true to
Carhartt’s brand origins.
Since the beginning, Carhartt WIP have built a strong, organic relationship with unknown, inspiring, provocative and upcoming figures in music and sport, becoming an iconic and well respected brand in underground scenes, from hip-hop to skate,
from graffiti to cycling, as well as working with labels such as A.P.C., Neighborhood, Patta, Vans, Junya Watanabe and many more.